Climate Crisis Needs Media Support
Written by laurel - who has written 69 posts on Green Thinking Blog.
Have you heard of the We Campaign? It’s a major effort from The Alliance for Climate Protection, a non-profit effort from former V.P. Al Gore. The idea is that we can join together to be part of the solution to the climate crisis. I talked about the We Campaign this past April when I posted a link to Urge the Media to Ask Global Warming Questions. The Campaign managed to get 28,000 people to participate in 72 hours, and the petition was sent to the major TV networks.
Today I was checking out the We Campaign site and I noticed a new petition that’s available. Apparently the television network ABC recently decided not to air the We Campaign’s “Repower America” ad which provides an important message. The ad says that “massive spending on ads by oil and coal companies…is a key reason our nation hasn’t switched to clean, renewable sources for energy.” However, ABC does run ads from oil companies that provide misleading messages about fossil fuels and their effects on our climate.
Want to help out? Visit the ABC page on the We Can Solve It site and participate in their petition. Over 223,000 people have already sent the message, including me. Personally, I think it is so important for the major networks to finally get on board with climate protection. If enough people get the word out, ABC may reconsider their decision and play the ad this Friday on 20/20.
Need more background info? Read this article from Advertising Age to get those important details on why ABC chose to block it and why the We Campaign decided to go public with that refusal.
October 13th, 2008 at 9:24 pm
I signed it! I hope you all will consider following the link above and using the voice we have been given. Half the reason things can get done is because we work together as one, it is a travesty that a major media force can have that much control over our climate focus and quiet the masses - don’t let that happen!